Your Baby's Movements

Hoping to find out more about your baby's movements? You're in the right place! Kicks Count is the UK's leading baby movement resource and awareness campaign. Find out more about your baby's movements here.

Kicks Count Wristbands: What Are They?

When it comes to baby movement, it’s important to get to know your baby’s individual pattern. How do Kicks Count wristbands help? What are they? How do you use one? We answer your frequently asked questions.


Author: Lisa Newhouse

Our Rainbow Project

In 2018 we launched our Rainbow Project, offering support to those pregnant following a previous stillbirth or neonatal death. Focusing on self-care, positivity and the importance of baby movements, we give bundles to families.


Author: Lisa Newhouse

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    No journey to parenthood is ever the same. Parents who experience pregnancy after the loss of a baby are faced with nine months of anxiety, challenge and uncertainty. With the relaunch of our Rainbow Project, we want those families to know that we understand. Kate tells us her story. Read more

  • Fantastic Fundraiser Bex raises over £700 to prevent stillbirth

    Weddings are all about love, and we are incredibly grateful that the new Mr and Mrs Gordon-Creed showed our charity love at theirs. Congratulations! Read more

Lives Saved

  • “Gut Feelings are Guardian Angels”

    My baby was born 39+6 via emergency cesarean and she had her cord wrapped around her neck four times and a true knot! In hindsight, I did notice reduced movement but thought I was missing her active time by going to bed earlier. Read more

  • FMH and reduced movements

    My baby was born alive thanks to your campaign, I would have taken the advice about baby movements from my parents as gospel otherwise ... after all, they have 6 kids between them, they are the experts ... aren't they??? Read more